If you’re here there’s a good chance you’re weighing up the benefits a copywriter could bring to your jewellery business. You probably already know that a copywriter is going to save you time and avoid those off-putting spelling and grammar…
Why your brand needs a jewellery copywriter
Weathering Post-pandemic Jewellery Retail with Storytelling
Writing this week for Retail Jeweller’s Covid-19 Advice Series, I discuss how storytelling is a key tool for jewellery retailers and brands. I cover; What effective website and product copywriting needs to include How businesses can stand out and differentiate…
How to Write Discount and Sales Copy for Your Jewellery Business
If you have stock to clear, need a sales boost or want to reach new customers you might be thinking about running a sale. But if yours is a fine or handcrafted jewellery business, tread carefully to avoid damaging the…
